Keeping your kids safe on the internet can seem like a huge task, but you don’t have to go it alone.
A Guide to Internet Safety for Kids in 2025

Rebecca helps you stay safe without the stress | Managing Editor | 12+ yrs in home + personal security | 30+ yrs in journalism | Expertise featured by NYT, PBS, Today Show, and more.
For over 11 years, SafeWise experts have conducted independent research and testing to write unbiased, human reviews (not robots). Read our methodology.
In our kids internet safety guide, SafeWise identifies the top threats for kids online in 2025 and provides tips on how to keep kids safe in today's changing digital landscape.
Studies show that social media use among teens and tweens is nearly universal, a worrying trend that sparked the Surgeon General to issue an advisory that "social media can have a profound risk of harm to the mental health and well-being of children and adolescents."1 Some states, like Texas, have even introduced laws to ban social media for minors.2
While the Kids Online Safety Act (KOSA) is one step in the right direction in terms of nationwide protection, there's still more that state and local governments and schools can do to help keep kids safe on the internet.3 Given how quickly technology is evolving, especially with the increased applications of GenAI, such as chatbots and fake image generators, it's more important than ever to educate ourselves and our children about the importance of digital literacy and internet safety.
In this article

Top threats: Kids online safety in 2025
There are a number of potential dangers for kids online, including cyberbullying and social media, online predators, exposure to inappropriate content, identity theft, and online scams.

1. Cyberbullying: is any aggressive, threatening, or mean-spirited activity conducted via electronic communication (email, social media posts, text messages, etc.). More than half of kids age 12–17 have been cyberbullied at some point in their life (54.6%), and nearly 15% have been the bully to someone else online.4 Girls are more likely to be the victims of cyberbullying, and more boys admit to bullying others online. Editing images of peers with AI is becoming a common way for teens to bully online.5

2. Online predators: Adults who use the internet to entice children for sexual or other types of abusive exploitation are considered online predators. Child victims can be as young as one or as old as 17. When it comes to online enticement, girls make up the majority (78%) of child victims, while the majority (82%) of online predators are male. Predators may use AI deepfakes to pretend to be a child, or AI-powered algorithms to target, manipulate, and exploit young people. 98% of online predators have never met their child targets in real life.6

3. Exposure to inappropriate content: Inappropriate content is one of the most common online threats that kids encounter, particularly on social media. Everything from vulgar language, hate speech, and suicidal ideation, to graphically violent content or sexual images can have a harmful effect on an impressionable child. Over 55% of tweens (kids aged 10–12) have been exposed to violent content on the internet, and nearly 60% have come across sexually explicit words or images.7

4. Identity theft and online scams: While this is typically considered an adult issue, children are considered clean slates, making them the perfect targets for identity thieves. Without knowing what to avoid or mistrust online, your kids could give their own important information over to bad actors who could tank their credit long before they're able to open up their own bank account.
Parental control apps like Bark help you monitor your child's messages and content on their phone, tablet, or computer, across multiple platforms. They can also help you manage screen time, filter inappropriate apps and websites, and set location alerts.

Is your state doing enough to keep kids safe online?
To grade each state, SafeWise looked at laws for social media, cyberbullying, and sexting.8,9,10 Points were assigned to states based on the types of laws currently on the books and the consequences for violating those laws. If a state has a proposed law, partial points were granted. School policies and consequences were also factors. Letter grades were determined based on the total points, with higher points earning higher grades.
Advice for Parents: Internet safety tips for children of all ages
Three of the most important things you can do to keep your kids safe on the internet are:
- Build a trusting relationship with them so they're not afraid to discuss things that happen online with you.
- Prioritize open communication and regularly talk with them about the latest online threats and their dangers
- Set clear boundaries around device use and find ways to view age-appropriate online content together.
Internet safety tips for elementary students (ages 6-11)
- Use only apps and platforms with verified parental controls and strong reputations.
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Supervise internet access and teach basic online safety rules, like not clicking on unknown links or accepting friend requests from strangers.
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Use parental controls to filter content; only allow access to vetted websites and apps.
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Keep devices in shared spaces, and teach kids about 'safe strangers' online.
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Start conversations early about digital footprints, encouraging them to be cautious about sharing personal information and pictures online.
Internet safety tips for middle school students (ages 12-14)
- Teach them how to recognize red flags, like too-good-to-be-true friendships and pressure to keep secrets.
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Engage in deeper discussions on critical thinking and social dynamics like cyberbullying, peer pressure, and misinformation.
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Encourage critical thinking by asking, 'Why do you think this post/person is trustworthy?'
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Limit your child's social media use until they're mature enough to understand the implications, and use monitoring tools that can flag potentially harmful messages.
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Set clear boundaries for social media use, but avoid outright bans, as this can lead to secrecy.
Internet safety tips for high school students (ages 15-18)
- Keep the conversation open. At this age, it's not enough to simply block content; instead, explain why things are risky and how they can protect themselves.
- High schoolers benefit from developing resilience, understanding their online reputation, and striking a balance between online and offline life.
- Teens need autonomy, but parents should stay informed about their apps and groups, discussing digital footprints, sexting risks, and how algorithms can manipulate emotions.
- Encourage breaks to promote positive mental health.
Use an online safety contract that you can print out and sign with your kids. Use it to help build a conversation around online safety and your expectations.
How to protect your kids from cyberbullying & the negative effects of social media

Cyberbullying is a form of online harassment that can come from in-person peers or so-called online "friends." The exact signs of cyberbullying may look different from child to child, but red flags include apprehension or secrecy around digital activities, changes in mood or interests, and withdrawal from normal activities or friends.
We worked with experts to help you understand what to look for and how to help your child deal with the threat of cyberbullying. Read our top seven tips below.
How to empower your child against cyberbullying: 7 expert strategies
1.Learn the tactics: Deepfake images, fake profiles, catfishing, blackmail: none of these tactics are off-limits for the worst cyberbullies.10 Whether your child tells you about the harassment or not, it helps to know how to identify cyberbullying in the wilds online.
2. Talk about it: Have ongoing discussions as a family about cyber safety for kids. Ask about websites, games, and friends they meet online. Be sure they understand what cyberbullying is and what it looks like when someone crosses the line. They should know that you're a safe person to talk to when they encounter something uncomfortable or upsetting online.
3. Keep a watchful eye: Parental control apps like Bark are especially helpful for keeping an eye on your kids' smartphone and tablet activity. For younger kids, we highly recommend using a shared email account for online profiles until they're old enough for their own.
4. Set boundaries: Put time limits on screen time. Include all online activities—from homework to playing games and surfing the web. Restrict social media access and email accounts, and establish rules for messaging, texting, and other forms of communication. Don't allow social media use too early. Let your kids know you’ll be checking in regularly. Plan to renegotiate boundaries as your child gets older or starts to use new technology.11
5. Build a network (IRL): They don’t say it takes a village for nothing. The more people you have looking out for your kid online, the more likely you are to keep them safe. Get to know your kids’ friends and their parents. Enlist support from school, sports, and church leaders, and resist the urge to allow your child to use social media too soon.
6. Be prepared to respond: Don’t wait until the heat of the moment to come up with your game plan. In case your kid does get bullied online, learn what the proper responses are so you can keep your emotions in check and help your child deal with what they’re going through.
7. Equip your child with tech that prioritizes protection: A kids smartwatch is a good option for younger children who are too young for a phone (ages 6-11). Kids smartwatches typically do not have internet access or social media, but allow you to send secure messages, protect your child from unknown callers, and track their location. Once a child has demonstrated enough maturity and responsibility to get a phone (around age 12 or 13), kid-friendly phones are a good alternative to hand-me-down phones because they offer extra layers of protection, such as built-in parental controls, kid-safe apps, and limited or no access to the internet and social media.
*Info current as of publish date. $30 activation fee.
Gabb has informed us that, due to high demand, they are currently sold out but plan to have watches back in stock within 2–4 weeks. Please check back soon! (6.18.25)
Steps to take if your child has been bullied
Pay attention: Look for signs of cyberbullying, like spending more time online or texting, hiding the screen from others, emotional responses to online interactions, and sadness or seclusion.
Ask questions: Gently ask your child what’s going on and how they feel about it. Find out if they’ve responded to the bully and what that response was.
Your child may feel frightened, angry, sad, or even betrayed if the bully is someone they trusted. Let them know it’s okay to feel whatever they’re feeling.
Block and report the bully: Immediately block (or “unfriend”) the abuser. Use tools like site blockers and privacy settings as extra layers of protection.
Alert the website, app, and email administrators to the bully. Most social media platforms offer options to report a user or flag dangerous posts. If appropriate, report the abusive activity to school or law enforcement officials.
Assess the damage and get support: If your child’s emotional response is extreme and protective measures don’t seem to help, seek the help of a licensed mental health professional.
Talk to other adults who can help protect your child (other parents, teachers, school administrators, coaches, etc.) and bolster your child’s positive friendships.
What to do If your child is the bully
Watch for signs: Cyberbullies show signs of their harassment just like kids on the receiving end. Does your child seem to be falling out with old friends, or has suddenly formed a new friend group? Are they obsessing over social media and being online? Do they have multiple accounts on the same platform? These can all indicate that your child is harassing others.
Break the ice: Broach the topic with your child in a firm but open-minded way. They may become defensive or angry, but it's important to listen and remember that they may be in pain themselves. Be clear about the consequences of cyberbullying and harassment (including laws) and offer help in the form of counseling or other resources.
Step in: After your discussion, it's time to enforce hard boundaries around their online behavior. Parental control apps can help you monitor online activity, limit screen time, and block apps and websites where they've previously harassed others.
Offer support: Cyberbullying can be harmful to everyone involved. Along with your own child's mental health and habits, offer support to any children your kids may have hurt. Reach out to mental health professionals for counseling to help your child work through feelings that led them to this behavior.
How to protect your kids from online predators

Online predators come in many forms. Whether they're after money, information, or worse. Most are charming and friendly, earning your child's trust gradually by pretending to be a friend. Protecting your kids from malicious behavior online requires you and your kids to know the risks and red flags that point to scammers and predators.
7 ways to recognize and combat online predators
1. Be clear about the danger: While it can be hard to talk to your kids about scary subjects like online predators, it's important that they know what's out there.
Discussing what behavior to expect from new and familiar people can keep them safe. Fostering a healthy suspicion of new people online can keep them skeptical if a friendly stranger reaches out to them. It's also important to make them aware of fake images and accounts generated by AI and to teach them how to spot them.5
2. Guide online behaviors: Don't let kids go online or use social media alone until they understand the basics of online etiquette and the risks associated with oversharing.
Without that foundation, they may share personal information, images, and details with strangers, putting themselves at risk. Boundaries, such as asking permission before accepting or sending friend requests, are a good start for staying involved in your child's online life.
Social media has not been proven safe for teens and children, so it's essential to exercise caution when allowing social media use too early and to prioritize in-person relationships with genuine friends.
4. Monitor online activity: Use a shared email account for your kids' online profiles, and if your family has a desktop, keep it in a common room.
Screen time limits and blocked websites for their own devices can keep them in safe online areas or at least under your digital wing until they're old enough to go online on their own.
3. Rein in camera use: With cameras widely available on phones and other devices, it's important to monitor the types of images your kids send and receive online.
Limit access to a camera until they have a firm understanding of what images are safe to share and receive online. Help them understand that once an image is online, it's there forever—no takebacks.
5. Keep kids out of dangerous places: Talk about the risks of direct messaging, chatrooms, and social networks, and set up rules and time limits if you allow your kids to use them. Always follow age restrictions for websites and apps.
6. Don’t let your guard down: Unfortunately, even “safe” places still require vigilance. There are kid-focused games and websites where predators may pose as children.
Consider limiting your kids' online communication to people they've met in person to narrow any potential risk.
7. Install parental control software: Parental control apps, such as Qustodio, can be used to protect multiple children in your household across multiple devices. This ensures kids can only access age-appropriate content and blocks dangerous sites and apps, whether on their phone, tablet, or computer. Make sure to also take advantage of parental controls within gaming consoles and streaming apps to restrict content by age, set screen time limits, and control settings for chat and web browser features.
Info current as of post date. Offers and availability may vary by location and are subject to change.
*For "Complete" plan; paid annually.Unlimited includes your family devices and does not apply to schools or businesses.
Steps to take if your child has been targeted online
- Cut off communication with the predator.
- Change online credentials, including screen names, usernames, and passwords.
- Save screenshots or copies of messages and images from the predator.
- Report the activity to website administrators and law enforcement.
- Seek professional help for your child as appropriate.
- Let your child know it’s not their fault.
Children's guide to the internet: Online safety tips for kids
- Don't share personal information like addresses, phone numbers, school names, sports club names, or credit card information online.
- Ask an adult before sending or accepting friend requests and messages from strangers.
- Be picky about the photos you share online. You can't control what other people do with them or who they may share them with.
- Be suspicious of links, attachments, and gifts strangers send online. Don't accept anything from a stranger, and never click on a link from an unknown source. If something sounds too good to be true, it probably is.
- Never agree to meet strangers alone IRL, even if they claim to be a kid too.
- Don't hesitate to ask your parents or another trusted adult for help. You may feel embarrassed at first, but they can help you more than anyone.
How to protect your kids from inappropriate content online

On social media and other apps and websites, it's common for youth to be exposed to extreme, inappropriate, and harmful content, especially with the prevalence of AI-powered social media feeds, dangerous apps for kids, and chatbots like ChatGPT. This exposure can lead to symptoms of depression and anxiety.11 Dangerous trends on TikTok have also resulted in accidental deaths and injuries. In a recent study, 50% of youth ages 14-17 reported exposure to self-harm content, which increases the risk of suicidal thoughts and behaviors. 12
6 must-know ways to protect kids from inappropriate internet content
1. Teach kids how to navigate the internet: "Mature" websites featuring violent or sexual content can often be a gateway to malware, viruses, and other cyberthreats, not to mention the impact of seeing such content. Talk about proper online etiquette, how to enter safe search terms, how to identify a secure website (https), and when to ask an adult for help.
2. Let kids know what to watch for: Teach them that bad stuff can come from many sources, including email and direct messages. Talk about inappropriate websites, pop-up ads, and when and where it’s okay to click on something (when in doubt, do NOT click).
It also helps to know a little about their world, too. Learn more about favorite games and activities that are popular with your kids and their classmates. If you find these things inappropriate, it's worth discussing with your kids why you're concerned.
3. Explain email safety: Make sure kids know not to click on things or open attachments in emails and not to respond to messages from people they don’t know. Have them ask an adult before they download anything. Phishing affects everyone online, so be sure you and your kids know the basics.
4. Set up firewalls and content blockers: Utilize the built-in safety applications that come with your devices and consider adding more for extra security. Block all websites that aren’t rated safe for children. Use a content filter or firewall that is designed to protect children from harmful content.
5. Be prepared: Have a plan in place in case your child is exposed to graphic content online. Know what the proper responses are so you can focus on helping your child manage their feelings.
6. Use phones built for tweens and teens: Consider getting a kids phone (ages 12-18) with built-in protections like parental controls, social media monitoring, and limits on internet and app access.
Steps to take if your child has been exposed to inappropriate content
How to protect your kids from identity theft and scammers

Whether through social media, gaming, or exploring the web, around one in every 50 children has their identity stolen online.5 Identity theft at a young age can damage your child's chances for loans, credit cards, and other opportunities as an adult.
Find out how to spot and cope with child identity theft in our expert series, and follow our top three tips, detailed below.
Child identity theft prevention every parent should know
1.Be aware of the warning signs of child identity theft
- Over 1.25 million children in the US were ID theft victims in 2021.
- Just like adult identity theft, there will be signs if your child's identity is stolen.
- Don't respond to phishing messages via email or text, and teach your children the same behavior.
- Once your teen is old enough to create their own social media accounts (likely in high school), ensure they understand the importance of keeping their accounts private and not accepting follower requests or responding to messages from unknown online profiles.
- Teach your teens and tweens about catfishing, pig butchering, and other romance scams, and how to avoid online scams.
- Teach your teens and tweens how to identify legitimate websites to prevent information theft while shopping and gaming online.
- Watch the mail for credit card bills and pre-approvals under your child's name. Some parents have even received notices from the IRS! If the thieves are especially bad, your child's name may be passed on to debt collectors.13
2. What can parents do about child identity theft?
Our resident cybersafety expert, Pete Canavan, recommends a few proactive measures.
- Start by signing up your family for identity theft protection with a credit monitoring service.
- For children under 16, be sure to put a freeze on all three credit reporting agencies and bank account systems.14
- Freeze utility accounts if they exist with the National Consumer Telecom & Utilities Exchange.
- Be sure to store your child's important documents in a safe place and shred any that are no longer needed.
- When your child passes along an old electronic device to a sibling or friend, or if they sell or donate it, be sure it's been completely wiped of any identifying information.
- Get a password manager to keep online accounts secure and protected from security breaches (i.e., if the login from another site is compromised, then your other accounts remain safe because they use a different login password).
Learn more:
3. If your child has been a victim of identity theft, report it to the Federal Trade Commission.
*Billed annually.Info current as of publish date.
SafeWise Kids Safety Award Winners
The Gabb Watch 3e resembles an Apple Watch, but with safety-first features, like parent-vetted contacts and a closed app store.
The Bark Phone offers unmatched monitoring to help protect kids from dangers such as online predators and cyberbullying.
Bark is the best overall parental control app, offering unmatched monitoring for texts, email, and social media.
More resources to help with internet safety for kids
This guide is the perfect starting point to make sure you know the basics for keeping kids safe on the internet. But online threats are constantly changing, and cybercriminals are getting more sophisticated. To help you stay ahead of the curve, here are some of the resources we recommend.
Internet safety classes and workshops
State and local internet safety resources
- Internet Crimes Against Children Task Force Program: State Chapter Directory
- Office for Victims of Crime: Providers/Community Leaders
- D.A.R.E.: Internet Safety
Tools to keep kids safe online
- FBI Safe Online Surfing (for students and teachers, 3rd through 8th grade)
- The Best Parental Control Apps and Software
- Intro Guide to Parental Controls
- Internet Safety 101: Rules ‘N Tools Checklist (for parents and educators)
More educational and support resources
- KidsHealth Internet Safety (for parents, kids, teens, and educators)
- Internet Matters e-Safety Advice
- Good Pictures Bad Pictures Jr.: A Simple Plan to Protect Young Minds
- SafeKids.com: Internet Safety by Age
- Common Sense Media: Privacy and Internet Safety
Sources
- U.S. Department of Health and Human Services, Office of the Surgeon General, "Social Media and Youth Mental Health: The U.S. Surgeon General's Advisory," 2023. Accessed Jun 6, 2025.
- The Texas Tribune, "Texas lawmakers are poised to ban minors from social media," May 19, 2025. Accessed June 6, 2025.
- Time, "What to Know About the Kids Online Safety Act and Where It Currently Stands," May 25, 2025. Accessed June 6, 2025.
- Justin Patchin, Cyberbullying Research Center, “2023 Cyberbullying Data (2007-2023,” February 16, 2024. Accessed June 6, 2025.
- National Education Association of Rhode Island, AI ‘Deepfakes’: A Disturbing Trend in School Cyberbullying, April 10, 2025. Accessed June 6, 2025.
- National Center for Missing and Exploited Children, “The Online Enticement of Children: An In-Depth Analysis of CyberTipline Reports,” 2017. Accessed June 6, 2025.
- Haley Zapal, Bark, “2018 Children and Teen Cyber Fact Sheet,” January 2019. Accessed June 6, 2025.
- Sameer Hinduja and Justin Patchin, Cyberbullying Research Center, “State Cyberbullying Laws,” October 2022. Accessed June 6, 2025.
- Sameer Hinduja and Justin Patchin, Cyberbullying Research Center, “State Sexting Laws,” July 2022. Accessed June 6, 2025.
- The Age Verification Providers Association,"US state age assurance laws for social media," June 2024. Accessed June 6, 2025.
- Kate Muir and Adam Joinson, Frontiers in Psychology, "An Exploratory Study Into the Negotiation of Cyber-Security Within the Family Home," March 2020. Accessed June 6, 2025.
- Jessica L. Hamiltona, PhD, "Self-Harm Content on Social Media and Proximal Risk for Self-Injurious Thoughts and Behaviors Among Adolescents," 2025. Accessed June 6, 2025.
- Javelin Strategy, "Child Identity Fraud: A Web of Deception and Loss," 2021. Accessed June 6, 2025.
- Federal Trade Commission, Consumer Advice, "How to Protect Your Child from Identity Theft," October 2024. Accessed June 6, 2025.