Parents can’t count on TikTok, Instagram, or Facebook to keep kids safe. myFirst Circle gives families control and kids connection — without the dangers.
How to Protect Your Kids from Social Media Dangers
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Social media is overwhelming enough for adults, let alone children. We have some proactive solutions to help you protect your kids online and guide them to be responsible (and safe) digital citizens. Image: SafeWise
Last year, former U.S. Surgeon General Vivek Murthy took his "Social Media and Youth Mental Health" advisory to the next level, calling for public health warnings on social media platforms. But those calls for change and multiple lawsuits against companies like Meta haven't yielded any actionable results.
As a parent, you can't wait for third parties to act. You need solutions today that help you protect and guide your children. That's where myFirst Circle comes in — it's a private, parent-controlled, kid-friendly social platform designed to help kids explore social digital connection in a safe space.
The real dangers of social media for kids
It's not all online predators and inappropriate content (although those are a threat) that can impact your child's wellbeing on social media. It's become accepted that social media use presents real mental health risks for young people. There are links to anxiety, depression, and body image issues. On top of that, the social pressure for likes and followers amplifies stress and anxiety.
And even though it may seem impossible to avoid social media and all of its risks, you can use a combination of best practices and technical tools to mitigate your child's exposure. As a parent of adult children who survived the gauntlet of the internet, I have first-hand experience with the difference an involved parent can make.
The one thing I didn't have was today's safe kids technology, like closed-network smartphones and smartwatches. Closed networks are the best way to keep out the proverbial online boogyman, but kids still want to share photos and funny comments with their friends. The myFirst Circle app delivers both: a closed, parent-supervised network that allows for interaction and community.
Why we need safer social spaces for kids
- Kids still crave online connections and community.
- Mainstream platforms like Instagram, TikTok, and even WhatsApp prioritize engagement and ad revenue, not the safety of their users.
- Parents need a training ground to teach kids digital responsibility before they’re on TikTok or Instagram.
- Delay access to mainstream social media as long as possible.
- Talk openly about dangers (cyberbullying, strangers, scams).
- Update “stranger danger” for digital life.
- Set boundaries and monitor accounts together.
- Use parental control apps and closed-network devices to guide safe digital habits.






Kids can post to myFirst Circle (image 1) from myFirst Fone R2, (image 2) directly in the feed, or using the myFirst Camera 50 (image 3 - complete with selfie light!). Images: SafeWise
Introducing myFirst Circle: A safer way for kids to connect
myFirst Circle is an app that works both within the myFirst ecosystem and with iOS and Android devices. It keeps kids safer online by creating a parent-controlled social environment where only approved contacts can interact with your child. This controlled environment allows you to monitor activity, manage contacts, set location boundaries, and even receive SOS alerts if they get into trouble.
You don't need to worry about security breaches and data leaks with myFirst Circle. All communication on the platform is encrypted and only accessible to the parent or guardian in control of the account. The myFirst team does not access or monitor user content, which reinforces their commitment to trust and transparency.
It's easy to set up the myFirst Circle app
I installed the myFirst Circle app on my iPhone and it was simple and straightforward. It took around five minutes, and within 10, I already had my first connection with our myFirst tester, "Chuck." Scroll through the images below for a tour of the setup process.


















I took screenshots as I set up the myFirst Circle app. Scroll through the images above to see how easy it was to go through the setup process. Images: SafeWise
What makes myFirst Circle different
- No followers or strangers — only approved contacts.
- Private child-friendly circles (Family, Besties, Friends, Acquaintances).
- Parent oversight: Approve contacts, monitor posts, and remove inappropriate content.
- Safer interactions: Replaces “likes” with ShoutOuts (voice blurbs, emojis, genuine engagement).
- Encrypted communication: The myFirst team doesn't access or monitor content, and encryption ensures strangers can't either.
Features parents will love
- CareCall: Auto-connects after missed calls for emergency monitoring.
- GPS & Safe Zones: Optional location tracking with parent control.
- Cloud backup & device integration: Works across smartwatches, phones, and tablets.
- Group chat & video calls with family and trusted friends.
- Fun tools (Momoji, magiCode, polls) keep kids engaged in safe, positive ways.
How tools like myFirst help kids become responsible digital citizens
Part of our mission to help families be proactive when it comes to safety is making sure kids have the skills they need to navigate the world — both online and in real life. Keeping kids in a controlled network is only half of the equation. At some point, they're going to be out there on the internet without our watchful eye.
You can use myFirst Circle as a training ground to set your kid up for success. It also gives you the chance to have vital conversations about the impact of things you post, as well as how reactions and comments (or the lack thereof) can make you feel happy, sad, afraid, or angry. The opportunity to explore these topics in a protected environment is such a help in teaching good citizenship in online communities.
Here's a look at how myFirst Circle gives parents an assist in establishing healthy online habits:
- Teaches kids how to post safely in a controlled space.
- Parents can model and coach their children in healthy online interactions.
- Builds habits of privacy, respect, and balance before exposure to mainstream platforms.
- Focuses on authentic connection, not vanity metrics (likes/followers).

Our resident family safety expert testing out the myFirst Camera 50, which can post to the myFirst Circle app, and the myFirst Frame Doodle, which displays your kids' myFirst Circle posts. Image: SafeWise
Final thoughts
The risks of social media for kids are real and, unfortunately, they're growing. The good news is that there are more solutions available today than ever before. Parents should take proactive steps to keep kids safe while allowing them to test out online connections and community (because they're going to get there eventually). myFirst Circle is a tool that really bridges that gap. It provides kids with a safe, private community and empowers parents to guide their digital journey.
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